Amazinger Music: It Takes Two
If the guys in this story never decided to make English rap music, they would’ve never met in 1996’s hip hop scene, and the world would have missed out on heaps of fun and witty hit songs. Meet Amazinger Music.
Amazinger Music is Lodewijk Martens and Matthijs de Ronden; an award-winning production and songwriting duo. The golden team has been producing and releasing their own and other artists’ music from the get-go. Their collaboration has yielded the pair a solid friendship and multiplatinum hits including ‘Beauty & de Brains’, ‘Hoe’, ‘Mannenharten’ and of course ‘Sexy als ik dans’, all by Dutch popstar of the moment; Nielson.
Lets rewind to the late 90s and early 2000s, when Lodewijk was working under the moniker Baldylox, and Matthijs was spitting lines as AlteRego. The duo was at the center of music productions for TV, and even saw their energetic tunes grace American series on the wildly popular channel MTV. Closer to home, their music was used in noteworthy Dutch film productions such as the classic cinema movie Van God Los.
Since 2006, Amazinger Music has also been a frequent music supplier for the esteemed global music agency Massive Music Amsterdam. They were responsible for the sonic experience of campaigns for brands such as PS4 and Sony. In 2016, Matthijs’ efforts for the commercial Rapper Centraal Beheer were awarded with a nomination for a prestigious Buma Award, in de category Best Music in a Commercial. Under their own flag, they have developed music for a variety of brands, ranging from Miss Etam to De Universiteit van Holland and Radio Nostalgie.
From the desire to explore and utilize the full scope of their talents, Lodewijk and Matthijs started writing pop songs. This turned out to be a splendid move; soon the partners saw themselves at the cradle of Nielson’s explosive success. Stepping into the arena of writing pop songs has granted them two golden albums (Weet je wat het is, 2014 en Zo van ah yeah, 2016) and oodles of Buma Awards. It also added a Belgium number 1 hit song to their list of achievements as writers, producers ánd label owners (Pacemaker Music).
The duo has penned a variety of radio staples for the popular Dutch pop act 3J’s. Furthermore, Matthijs’ wrote all the songs on ‘Genoeg te doen’, 2018, the latest album of the Dutch singer Jamai.
The long awaited single Diamant performed by Nielson, and a full album produced and written for the artist, forecast a bright musical future for Amazinger Music. Slowly, the sound crafted by these gentlemen is being injected into the Dutch and International charts. The energetic compositions, original choice of words and catchy hooks grant for a fever no listener is immune to. The evidence is all there; it truly takes two.
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